Pinterest is one of the most creative, visually appealing mediums for inspiring others. It has 400 million active users, making it a goldmine for content producers and bloggers, business owners, and anyone eager to grow an online presence. The most efficient way to maximize your ability with Pinterest is to organize content into very well-curated boards that reflect your brand as much as engage your audience.
Creating an attention-grabbing and viral Pinterest board entails much more than just pinning whatever. It involves thoughtful curation, strategic planning, and knowing what your audience is interested in. In the following article, we discuss 20 ideas for Pinterest boards that could skyrocket engagement. These ideas are to inspire you so that the boards capture what people look for on Pinterest.
- Trending Lifestyle Topics
Every season brings with it new tides of trends. Whether it is talking about fashion, home decor, or even travel, boards themed around trending topics bring your content fresh and extremely relevant. Come up with a board on lifestyle trends. Pin season ideas for decoration, must-haves in fashion, or even the most attractive places to visit during the year.
- DIY projects and tutorials
DIY content is one of the most shared types on Pinterest. People are not bored yet finding a way to make it by themselves, renovate, or even reorganize. A board comprising DIY tutorials and projects can attract different users. Add detailed step-by-step guides or links to your blog posts with more in-depth instructions.
- Fitness and Wellness Tips
Health and fitness are always in demand. People come to Pinterest looking for workout routines, nutrition suggestions, and advice related to mental wellness. Create a fitness board that holds everything from quick home workouts to healthy meal prep ideas. Giving out actionable tips will make you appealing to the eyes of fitness enthusiasts who seek reliable kind of content.
- Healthy Recipes and Meal Ideas
Another super-broadly used category on Pinterest is food. Everyone wants to find new recipes, especially healthy ones. You can create boards on certain diets, such as Keto, vegan, gluten-free, or paleo recipes. Or you can create a board on certain types of meals, such as “Fast Breakfast Ideas” or “Dinner for Busy Weeknights.”
- Home Organization Hacks
Home organization is one of those subjects that brings a lot of interest to Pinterest. Generally, people love to be updated with nifty ways to keep their living spaces tidy. So, making a board dedicated to home organization hacks might be an interesting way to encourage engagement. Add some pins showing how you can maximize small spaces for storage or ways to organize everything, from kitchen cabinets to home offices.
- Travel Guides and Bucket List Ideas
Travel boards are always gonna be popular, especially if you can provide detailed travel guides or bucket list ideas. Create boards for specific destinations, from “Weekend Getaways” to “Dream Vacation Spots.” Don’t forget useful travel tips, budget hacks, and destination-specific itineraries.
- Seasonal Decorations and Holidays
Holidays and seasons are great times to make viral pins. Seasonal decor boards such as “Fall Home Decor” or “Christmas Decorating Ideas” will appeal to the seasonal pinner. Pinterest has loads of holiday-related decorating ideas and designs; therefore, be sure to include some new innovative ideas that will jump out.
- Fashion Inspiration
You’ll find yourself in huge demand for style boards, especially if they present specific styles or needs. You can make boards on trends like “Summer Fashion Essentials” or “Winter Wardrobe Must-Haves.” Boards centered around a capsule wardrobe or an affordable fashion will also appeal to a wide range of users.
- Wedding Planning
Besides brides, Pinterest is a networking ground for anybody who wants inspiration for anything. Wedding boards could be extremely popular if they offer creative ideas or tips for planning the perfect day. Some curative suggestions on pinning include wedding theme ideas, dress inspirations, bridal party ideas, and DIY decor. A wedding board can quickly become a viral destination seeking wedding inspiration.
- Money-Saving Tips
Who doesn’t love saving money? A board focused on budgeting, smart shopping tips, or frugal living can appeal to the Pinterest user looking to make those dollars go further. You can include ideas for DIY home improvements, budget travel, or couponing.
- Mindfulness and Self-Care
This is one of the top Pinterest board ideas in this day and age since more people are focusing on their mental well-being, self-care, and mindfulness. It would appeal to users who want a better life altogether. Create a collection of pins on meditation, mindfulness practices, skincare regimes, or how to minimize stress.
- Minimalism and Simple Living
Minimalism is very much a trend going on right now, and people are searching for ways to simplify their lives. You could make a Pinterest board about minimalism, and it can have tips on decluttering, organizing, and living with less. Inspire others with inspirational quotes and how to keep a less complicated life.
- Parenting Hacks and Advice
Parents are always seeking hacks and tips on how to move through the various levels of childrearing. Come up with a board full of helpful parenting hacks, educational activities for kids, or advice on maintaining work-life balance. These boards would be valuable for your target audience and will quickly generate engagement.
- Personal Development Goal Setting
A personal development and goal-setting vision board might inspire quite aseveralusers of the Pinterest site, especially at the start of each year. Gather pins with advice on establishing habits, how to set SMART goals, and staying motivated. Add printables and worksheets to assist your followers in tracking progress.
- Gardening and Plant Care
This is if you have a passion for beautifying your backyard garden or house plants. A board related to gardening will surely attract true enthusiast followers. Create relevant content, such as growing organic vegetables, care of house plants, and landscaping tips. Include some great pins about garden decor or sustainable gardening practices.
- Crafting and Art Projects
Projects on crafting and art can be very popular, especially when the projects are easy or involve inexpensive supplies. Knitting, painting, scrapbooking, and so the lists go on and can be implemented in creating boards on various topics for project inspiration. One such topic is
17. Pet Care and Training Tips
A lot of pet owners are looking for ways to care for and train their pets. Consider the chance of a board dedicated to tips on caring for pets, training tips, or fun activities you can do with pets. You could also pinpoint certain animals, like “Dog Training Tips” or “Cat Care 101.”
- Tech Tips and Tutorials
A tech tips board can attract extremely engaged users, especially these days as technology improves at a fast rate. Pin ideas for the newest gadgets; best apps for cell phones; or even tutorials on how to fix common tech problems. You could even narrow it down to a specific topic like “Smart Home Hacks” or “Phone Photography Tips.”
- Beauty and Skincare Tips
A board related to beauty is one of the most popular on Pinterest, as users ask for makeup tutorials to tips on doing their skincare routine. Curate pins about new beauty trends, a DIY skincare treatment, or reviews of popular beauty products. A board offering practical beauty tips will quickly attract followers.
- Inspirational Quotes and Motivational Ideas
Sometimes, a person needs just a little bit of inspiration. Creating boards full of inspirational quotes and affirmations can help you connect with people. People will pin your boards as a reminder to others, and they’ll share them with their friends. In turn, this creates organic growth on your board.
Final Thought
Creating viral Pinterest boards is not a question of jumping on the trends, but rather creating useful and engaging content for your audience. The ideas outlined in 20 Pinterest board ideas can be helpful to you in strategizing how to keep your content fresh while keeping it highly relevant and shareable. This requires you to understand what your target audience looks for and curate boards around their needs. You can then generate engagement by increasing followers and the overall reach of your Pinterest success.